...okay, starting at the green point and following to the red. These are all natural movements of the human eye. So, in relation to your page or site, your tag line - the phrase that pulls your visitors in - should be placed on a green dot. So many people stick it right in the center -- it seems logical for things to be centered, but not to our brains!

I can't say I always follow this rule, but I do find that I really prefer the "Z" formation. Right brained, I guess. And really, a website just needs to be aesthetically pleasing to everyone...and I'll follow that over letter formations. But interesting, nonetheless!

So, there you have it. One more interesting tidbit from mois!